How Page Speed Affects Conversions: Why a 1-Second Delay Costs You Money

Speed is no longer a “nice-to-have” feature—it is a core requirement for survival. Google’s Core Web Vitals update made it clear: if your page is slow, you will be buried in the search results.

The Math of Speed

• 1 Second: The limit for users to feel they are in control.
• 3 Seconds: 40% of people will abandon your site.
• 7% Drop: The average conversion loss for every 1-second delay.

How to Optimize Your Elementor Page

1. WebP Image Conversion: Swap your heavy PNGs and JPEGs for WebP format. It offers the same quality at 30% of the file size.
2. Lazy Loading: Ensure images only load when the user scrolls down to them. This makes the “Above the Fold” content appear instantly.
3. Code Minification: Removing unnecessary spaces and comments in your CSS and JS files reduces the “weight” of the page.
4. CDN Usage: Serve your site from a server closest to your user.

Expert Performance: Omar’s portfolio highlights “Performance Optimization” as a key step. He doesn’t just build a pretty page; he minifies code and optimizes assets to ensure a lightning-fast user experience.

👉 Get a landing page that loads in under 2 seconds